The flagship of the luxury e-commerce has beautiful our site us to fantasize with toilet directly from the catwalks, it remains inaccessible to the fashionistas. Never mind, next spring he will be born on the canvas his little brother, who will aim to distribute at bargain prices marvels siglées…
Natalie Massenet (to whom we owe the launch in 2000 of our site ) is certainly a woman of taste, but also a visionary. Indeed, after his teeth as fashion editor at WWD and after taking the reins of Tatler, this feisty American has managed to collect before everyone the Internet’s potential in the luxury retail market. In a few years, and she managed to convince majors luxury stay in its virtual pages. Accompanied by her army of buyers, she paces from the fashion weeks, to power its online shop…
Our site today is an institution, popular with Vogue, frequented by stars and producing its own mini collections designed by designers such as Alexander McQueen. The company Natalie Massenet has therefore nothing to envy the most exclusive addresses on Avenue Montaigne, with the undeniable advantage of being accessible from anywhere with a few clicks.
However, if Net-a-porter.com is clearly a “barometer of fashion” (as defined in the Financial Times), customer base remains limited. Certainly, references available on the site range from Maje collections to Notify through Marc By Marc Jacobs, however, very high picture quality and high prices keep their distance fashionistas on a budget.
In conscientious businesswoman eager to conquer new markets, Natalie Massenet has designed a new website, offering luxury rooms at bottom prices. For now, we do not know more: The our site is currently one of the best kept secrets of Britain. In any case, according to the enthusiasm of those being in the secret, it’s a safe bet that this new kid of fashion is the future Place To Be. It remains only to watch its opening in spring…
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